When purchasing a product, the fear of physical harm, a large financial outlay required to buy the it, fear of poor product performance, and fear of disapproval from friends can all contribute to

A) consumer angst.
B) cognitive dissonance.
C) purchase anxiety.
D) perceived risk.
E) consumer cynicism.

Perceived Risk

The consumer's subjective assessment of the potential negative outcomes of purchasing a product or service.

Physical Harm

Damage or injury inflicted on a person's body, as opposed to damage to property or reputation.

Financial Outlay

The total amount of money that is spent or invested on a particular activity or project.