Asked by
Laura Pressley
on Nov 20, 2024Verified
When Stefan decided he needed a new car, he immediately called his old college roommate, who owns a BMW dealership, to ask questions about options and financing. Stefan was searching for information from
A) an external source.
B) an internal locus of control.
C) a reference source.
D) an internal source.
E) a situational factor group.
External Source
An entity or information that originates from outside an organization or research study.
Reference Source
Materials or resources used to obtain information or data to support arguments, theories, or ideas.
Internal Locus
Refers to the belief that one's own actions or choices directly influence the outcomes in their life, as opposed to external forces.
- Determine the information sources utilized by consumers and their effect on the choice-making process.
Verified Answer
CC
Learning Objectives
- Determine the information sources utilized by consumers and their effect on the choice-making process.