Asked by
Zhane Collins
on Nov 20, 2024Verified
Before buying a new car, Marel asked her parents which models they thought were the most fuel efficient. This is considered an external search for information.
External Search
The process consumers undertake to gather information from sources outside their personal experience to make a better-informed decision.
Fuel Efficient
Vehicles or machinery designed to use less fuel for the same level of performance compared to conventional models, often resulting in lower operating costs and reduced environmental impact.
- Identify the sources of information used by consumers and their impact on the decision-making process.
Verified Answer
MS
Learning Objectives
- Identify the sources of information used by consumers and their impact on the decision-making process.