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Ethan Searcy
on Dec 18, 2024

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At a local fair, Toyota hosted a booth and brought several models of its SUVs for customers to sit in to get a close-up view of the various models. Customers were then encouraged to fill out a comment card letting Toyota know what their favorite model SUV was. At the end of the fair, one comment card would be chosen by the company and that person would win the SUV of their choice. This is an example of

A) a deal.
B) a contest.
C) a sweepstakes.
D) a coupon.
E) a premium.

Comment Card

A feedback form provided to customers to express their satisfaction or suggestions about services or products.

Contest

A competition where participants strive to win by surpassing others in some criteria.

  • Comprehend the types of sales promotions and their strategic use in marketing.
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Zachery SpearsDec 19, 2024
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