Asked by
Meghan Murray
on Nov 22, 2024Verified
A trade sales promotion that typically involves paying retailers for financial losses associated with consumer sales promotions or reimbursing a retailer for an in-store or local expense to promote a specific product is known as
A) a loyalty program.
B) an allowance.
C) a contest.
D) a rebate.
E) a premium program.
Trade Sales Promotion
Marketing activities and incentives aimed at intermediaries such as wholesalers and retailers to encourage the stocking and promotion of a company’s products.
Retailers
Businesses that sell goods or services to consumers for personal or household use, acting as a final link between producers and consumers.
Allowance
A fixed amount of money given regularly, typically to a child by their parents, for personal spending or to cover specific personal expenses.
- Learn about the variety of sales promotion tactics and their purposeful use in the field of marketing.
Verified Answer
HS
Learning Objectives
- Learn about the variety of sales promotion tactics and their purposeful use in the field of marketing.