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Maria Lopez
on Oct 13, 2024

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Which perspective on the mass media suggests that we filter,interpret,resist,and sometimes reject media messages according to our own interests and values?

A) functionalism
B) conflict theory
C) interpretive approaches
D) sociolinguistics
E) social deconstructionism

Interpretive Approaches

Methodological strategies in the social sciences that emphasize understanding the meaning of social phenomena from the perspective of those involved.

Media Messages

The content and information conveyed through mass media channels, often aimed at influencing public opinion or behavior.

Our Interests

Our Interests refer to the collective concerns, hobbies, or activities that a group or individual prioritizes and values.

  • Grasp the concept of audience activity and the interpretative approach to media consumption.
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Mrunal DumbreOct 17, 2024
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