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Virtual consumption has greatly facilitated ________ activity.
A) C2C
B) B2C
C) U-commerce
D) e-tailing
Virtual Consumption
Virtual consumption refers to the buying or usage of digital products and services through online platforms, often simulating real-world shopping experiences.
C2C
Consumer-to-consumer, a form of commerce where individuals trade, buy, or sell goods and services among themselves, typically facilitated by third-party platforms online.
U-Commerce
Stands for ubiquitous commerce, referring to the ability to conduct transactions anytime, anywhere, using various devices and technologies.
- Ascertain diverse types of customer information and their applicability to the study of market trends.
- Gain insight into the rise and importance of virtual brand communities.
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Learning Objectives
- Ascertain diverse types of customer information and their applicability to the study of market trends.
- Gain insight into the rise and importance of virtual brand communities.
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