Asked by
Kanika Birla
on Dec 15, 2024
Verified
The preference for a specific brand is called ________ demand.
A) selective
B) secondary
C) primary
D) derived
E) explicit
Selective Demand
Consumer demand focused on specific brands or products rather than on the category as a whole.
Brand Loyalty
The consistent preference for one brand over all others, often reflected in repeated purchases by consumers.
- Understand the concept of demand types, including primary, selective, and derived demand.
Verified Answer
CM
Learning Objectives
- Understand the concept of demand types, including primary, selective, and derived demand.
Related questions
Northland Juices, a Division of New York-Based Apple & Eve ...
Which of the Following Statements About the Introduction Stage of ...
Large Marketing Expenditures Are Often Made to Stimulate ________, the ...
As the Price of Cameras Increases ...
The Market Demand Curve for Most Goods and Services Is ...