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Shakti Prasad
on Nov 02, 2024

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Supriya is a marketing manager of a bank who regularly sends materials to various companies to participate in credit card promotions.Supriya is employing a _____ strategy.

A) rebate
B) pulling
C) public relations
D) pushing

Credit Card Promotions

Marketing efforts aimed at attracting new customers or retaining existing ones by offering benefits such as rewards, cash back, or special financing terms to credit card users.

Pushing Strategy

Personal selling to market an item to wholesalers and retailers in a company’s distribution channels.

Public Relations

Organization’s communications and relationships with its various public audiences.

  • Comprehend the distinction between push and pull promotional strategies and their implementation.
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KH
Kayla HarbstNov 04, 2024
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