Asked by
Jessi Crosslin
on Oct 31, 2024
Verified
Starbucks Coffee's use of geocoded demographic and consumer data in site selection decisions is an example of the use of a Geographic Information System, or GIS.
Starbucks Coffee
An international coffeehouse chain known for its signature roasts, light bites, and premium coffee products.
Geocoded Demographic
Data that includes demographic information tied to specific geographic locations, often used for market analysis and planning.
- Comprehend the application of Geographic Information Systems (GIS) and demographic information in determining locations.
Verified Answer
IG
Learning Objectives
- Comprehend the application of Geographic Information Systems (GIS) and demographic information in determining locations.
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