Asked by
Austin Kincaid
on Oct 23, 2024
Verified
________ is the loss of a certain percentage of customers over time.
A) Customer churn
B) Customer life cycle
C) Lifetime value
D) Market capitalization
Customer Churn
The rate at which customers stop doing business with an entity, often used to gauge a company's ability to retain its customers over time.
- Comprehend the notion of the customer life cycle and its important measurements, such as customer churn and lifetime value.
Verified Answer
DG
Learning Objectives
- Comprehend the notion of the customer life cycle and its important measurements, such as customer churn and lifetime value.
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