Asked by
Rosario lomeli
on Nov 02, 2024
Verified
Intensive distribution generally suits low-priced convenience goods.
Intensive Distribution
A strategy where a product is distributed through as many channels and outlets as possible to saturate the market and maximize product availability.
Convenience Goods
Products that are easily accessible to consumers and purchased frequently with minimal effort.
- Understand different distribution strategies and their suitability for various types of products.
Verified Answer
NP
Learning Objectives
- Understand different distribution strategies and their suitability for various types of products.
Related questions
A Selective Distribution Contract Requires Cooperation by Many Intermediaries,including Wholesalers ...
Complex,expensive Products Generally Require Long Distribution Channels
To Reach a Target Market with a Small Number of ...
Intensive Distribution Is a Strategy Used by the Marketers of ...
Exclusive Distribution Is Well Suited for ...