Asked by
desiree santiago
on Dec 15, 2024Verified
In terms of the diffusion of innovation, laggards account for ________ percent of product adopters.
A) 2.5
B) 13.5
C) 16
D) 34
E) 50
Diffusion of Innovation
A theory that explains how, why, and at what rate new ideas and technology spread through cultures, from early adopters to the broader population.
Laggards
Individuals or groups that are last to adopt an innovation or change, typically resistant to alterations in status quo.
- Describe the significant characteristics and percentages of innovators, early adopters, early majority, late majority, and laggards within the diffusion procedure.
Verified Answer
PP
Learning Objectives
- Describe the significant characteristics and percentages of innovators, early adopters, early majority, late majority, and laggards within the diffusion procedure.
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