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Shevonne Simeon
on Nov 09, 2024

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According to the text, the core principles of professional selling:

A) relates to transactional marketing.
B) excludes e-selling.
C) includes the word "unselfishly."
D) excludes telemarketing activities.
E) substitutes the word "relationship marketing" for "personal selling."

Core Principles

The fundamental beliefs or guiding truths that shape the actions, culture, and vision of an individual or organization.

Transactional Marketing

A business strategy focusing on single-point sales transactions rather than building longer-term customer relationships, emphasizing product exchange and immediate revenue.

E-Selling

The process of using digital platforms and tools to conduct sales activities, including promoting, selling, and servicing customers online.

  • Acquire knowledge about the core values and ethical guidelines in professional sales.
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Marlee LyleNov 11, 2024
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