Asked by
Ashley Coplan
on Dec 18, 2024Verified
Zajonc's hierarchy of effects model involves:
A) cognition → affect → behaviour.
B) behaviour → affect → cognition.
C) affect → behaviour → beliefs.
D) cognition → behaviour → affect.
Zajonc's Hierarchy
A theory that proposes the sequence of cognitive processes involved in the appraisal of stimuli, emphasizing the primacy of affective responses over cognitive evaluations.
Effects Model
A model or theory in the fields of psychology or communication that describes the potential impacts of media and messages on individuals or societies.
- Acknowledge various constituents of attitudes such as affective, behavioral, and cognitive, and comprehend their relevance.
- Investigate how cognitive and emotional factors contribute to the development and modification of attitudes.
Verified Answer
RH
Learning Objectives
- Acknowledge various constituents of attitudes such as affective, behavioral, and cognitive, and comprehend their relevance.
- Investigate how cognitive and emotional factors contribute to the development and modification of attitudes.
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