You begin selling coffee in new, small-sized pouches alongside your regular-sized coffee cans would likely NOT cause erosion.

Question

Sadhana Khatri · Accepted Answer

Final Answer : False, Explanation :  Introducing a new product variant, such as small-sized pouches, can cause erosion of the existing product's sales (regular-sized coffee cans) as customers might switch to the new option, reducing the demand for the original product.

You begin selling coffee in new, small-sized pouches alongside your regular-sized coffee cans would likely NOT cause erosion.

Definitions

Learning Objectives

Learning Objectives

Related questions