Asked by

Sheng Huang
on Dec 13, 2024

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Which form of entry into a foreign market requires the greatest commitment?

A) direct exporting
B) direct investment
C) joint venture
D) licensing
E) indirect exporting

Direct Investment

The action of an entity from one country investing to achieve dominant control over a corporation in another country.

Foreign Market

The markets outside the company's home country where it seeks to sell its products or services.

Greatest Commitment

The highest level of dedication or obligation one can have towards a cause, goal, or relationship.

  • Distinguish and assess the benefits and drawbacks of direct investment.
  • Understand the commitment levels required by different market entry strategies.
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inggri kusuma BerlianiDec 14, 2024
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