Asked by
Alyssa Saldana
on Nov 20, 2024Verified
The marketing goal of getting the "right quantities to the right locations, at the right time" relates to
A) communicating the value proposition.
B) managing the supply chain.
C) performing service marketing.
D) capturing value.
E) managing price and performance.
Supply Chain
A system of organizations, people, activities, information, and resources involved in moving a product or service from supplier to customer.
Right Locations
Optimal or strategically chosen places for conducting business, ensuring accessibility, visibility, and profitability, tailored to the target market's preferences.
- Recognize the role of supply chain management and distribution channels in delivering value to customers.
Verified Answer
KC
Learning Objectives
- Recognize the role of supply chain management and distribution channels in delivering value to customers.
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