Asked by
Debbie Martinez
on Oct 12, 2024Verified
The key aspect to product differentiation is
A) physical differences.
B) ambience.
C) convenience.
D) the buyer's mind.
Product Differentiation
A marketing process that showcases the differences between products. Differences may be real or perceived and are often used to compete in the market.
Buyer's Mind
Buyer's mind refers to the perceptions, options considered by and motivations of a consumer when making purchasing decisions.
- Ascertain the components and approaches that lead to product distinction.
Verified Answer
AO
Learning Objectives
- Ascertain the components and approaches that lead to product distinction.