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Alyssa Warsalla
on Oct 22, 2024

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The behavioural decision model describes decision making where people are assumed to act only in terms of what they perceive about a given situation.

Behavioural Decision Model

A theory explicating how individuals make decisions based on perceived information, biases, and psychological insights.

Perceive

To become aware or conscious of something through the senses.

  • Outline the disparities between traditional and behavior-based decision-making theories.
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Rasha AlmefergeOct 23, 2024
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