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Kevin Matthew
on Oct 22, 2024

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The anchoring and adjustment heuristic occurs when people use information "readily available" from memory as a basis for assessing a current situation or event.

Anchoring And Adjustment Heuristic

A cognitive bias where an individual relies too heavily on an initial piece of information (anchor) to make subsequent judgments or decisions.

Readily Available

Something that is easily accessible or obtainable without much effort or delay.

  • Exposing and detailing the impact of heuristics and biases on decision-making methodologies.
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DR
Daniel RiveraOct 26, 2024
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