Asked by

Dylan Conaway
on Dec 15, 2024

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Research indicates that consumers search for much more information when trying to evaluate services with which properties?

A) search
B) tangible
C) assurance
D) experience
E) credence

Credence Properties

Characteristics of a product or service that cannot be easily evaluated before purchase or consumption, often requiring expertise or trust in the provider.

Information Search

The process of seeking out data, facts, and insights to make informed decisions or gain knowledge on a particular subject.

  • Determine the distinct properties of services as compared to tangible products.
  • Comprehend the critical role of service quality dimensions in the evaluation of services.
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varun ramakrishnaDec 20, 2024
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