Asked by
Ramon Trejo
on Dec 15, 2024Verified
Procter & Gamble has a large ________ that includes product groupings such as beauty and grooming (Crest toothpaste and Gillette razors) and household care (Downy fabric softener, Tide detergent, and Pampers diapers) .
A) marketing mix
B) product class
C) product itemization
D) product line
E) product mix
Product Mix
The total range of products or services that a company offers to its customers, encompassing various product lines, categories, and items.
Beauty And Grooming
Products and practices aimed at enhancing or maintaining one's outward appearance and personal hygiene.
Household Care
Products and services designed to maintain cleanliness, hygiene, and functionality within a home environment.
- Determine the importance of product mix and product lines in shaping a corporation's marketing approach.
Verified Answer
AS
Learning Objectives
- Determine the importance of product mix and product lines in shaping a corporation's marketing approach.