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Luis Carlos Villarreal
on Nov 10, 2024

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People tend to like the letters of their own name better than other letters.This is best explained in terms of

A) self-disclosure.
B) mirror-image perceptions.
C) the mere exposure effect.
D) social exchange theory.

Mere Exposure Effect

An effect in psychology where familiarity leads to a preference towards certain objects or ideas, simply because they are recognized.

Social Exchange Theory

A theory that explains social change and stability as a process of negotiated exchanges between parties.

  • Gain insight into the mere exposure effect and its role in shaping likes and preferences.
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EA
Estefania AlvarezNov 10, 2024
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