Asked by
Arnaldo Gutierrez
on Dec 15, 2024
Verified
Odd-even pricing is considered to be a ________ approach to pricing.
A) cost-oriented
B) profit-oriented
C) demand-oriented
D) competition-oriented
E) service-oriented
Odd-even Pricing
A pricing strategy that sets prices just below a round number to create a perception of value, e.g., pricing an item at $19.99 instead of $20.
Demand-oriented
Refers to pricing strategies that are based on the consumer's demand for a product or service.
- Differentiate the pricing strategies focused on demand, cost, profit, and competition.
- Acknowledge the psychological components involved in pricing methods like odd-even pricing, and their consequences on consumer actions.
Verified Answer
JU
Learning Objectives
- Differentiate the pricing strategies focused on demand, cost, profit, and competition.
- Acknowledge the psychological components involved in pricing methods like odd-even pricing, and their consequences on consumer actions.
Related questions
Target Pricing Is Considered to Be a ________ Approach to ...
Which of the Following Statements About the Price-Setting Process Is ...
The Prices for All Furniture Sold at American Furniture Warehouse ...
Wrigley Introduced a New Flavor of Orbit Brand Sugar-Free Chewing ...
Price Lining Is Considered to Be a ________ Approach to ...