Asked by
Germany Davis
on Dec 08, 2024
Verified
Microsoft's Windows platform dominates the market for personal computer operating systems. By continuously upgrading and stretching the technology underlying its Windows system, Microsoft is pursuing a strategy of:
A) customer intimacy.
B) product leadership.
C) operational excellence.
D) total quality management.
E) technological leadership.
Operational Excellence
A philosophy of the workplace where problem-solving, teamwork, and leadership results in the ongoing improvement in an organization.
Product Leadership
A competitive strategy focusing on developing and marketing superior products or services that offer unique features or capabilities.
- Comprehend the frameworks for competitive advantage and their practical applications.
Verified Answer
SA
Learning Objectives
- Comprehend the frameworks for competitive advantage and their practical applications.
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