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Rowdh Alhammadi04
on Nov 02, 2024

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Integrated marketing communications would include all of the following EXCEPT

A) direct mail.
B) sales promotions.
C) public relations.
D) distribution.

Integrated Marketing

A strategy that combines different marketing methods such as advertising, sales promotion, and social media for a cohesive campaign.

Direct Mail

A form of marketing that involves sending promotional material directly to potential customers through mail.

Distribution

The process of making a product or service available for the consumer or business user that needs it, which may involve transporting and selling goods through various channels.

  • Understand the principles of integrated marketing communications and their significance.
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MC
MacKenzie CotterNov 07, 2024
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