Asked by
Rene’s World
on Nov 22, 2024
Verified
How does the ability to pay for a purchase on credit affect the buying situation?
A) Buying things on credit links the consumption experience with the payment for that same purchase.
B) The ability to pay with credit decreases the amount consumers are willing to pay for an item.
C) Paying with credit activates the pain centers of the brain in a negative way.
D) Using credit to pay for purchases takes away the "pain" of paying for something.
Buying Situation
The context or environment in which a purchase decision is made, including factors such as urgency, the nature of the need, and the buyer's specific circumstances.
Consumption Experience
The process and effect of using a product or service, encompassing the satisfaction, pleasure, or utility derived from it.
- Understand how credit affects consumer purchasing behavior.
Verified Answer
EL
Learning Objectives
- Understand how credit affects consumer purchasing behavior.