Greta recognizes that one of her roles as a company sales rep is to be the firm's frontline emissary. As such, she strives to build strong relationships with customers and

A) use whatever means necessary to capture every possible sale.
B) focus on the short term.
C) take a long-term perspective.
D) disparage competitors' offerings.
E) shift organizational control from production to marketing.

Question

Anahit Hayrapetyan · Accepted Answer

Final Answer : C, Explanation :  By taking a long-term perspective, Greta can build strong relationships with customers that will go beyond just making a sale. This will ultimately benefit the company in the long run by creating loyal customers who will continue to do business with them. Option A is not a good choice as it suggests using unethical means to make sales. Option B is not ideal as it neglects the importance of creating lasting relationships with customers. Option D is unprofessional and could harm the company's reputation. Option E is not relevant to the question.

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