Focusing on customers has not always been the hallmark of strategic planning. In fact, in the early 20^th century, firms tended to focus strictly on __________ rather than on developing relationships with customers.

A) efficiency and quality
B) selling products to customers
C) marketing research
D) growth and corporate profits
E) new product development

Question

keshon credle · Accepted Answer

Final Answer : A, Explanation :  In the early 20th century, firms primarily focused on efficiency and quality, aiming to produce goods at lower costs and higher standards, rather than on customer relationships.

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