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Culumanco Tshobonga
on Nov 24, 2024

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Ease of use and durability are examples of:

A) cultural values.
B) product-specific values.
C) consumption-specific values.
D) core values.

Product-Specific Values

The values that consumers associate with a specific product, influencing their perception and decision to purchase.

Durability

The ability of a product or material to last a long time without significant degradation or loss of functionality.

  • Comprehend the importance of values in marketing and their effect on consumer behavior.
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Shabrea TurnerNov 24, 2024
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