Cisco developed a carburetor for automobiles, which he called the CiscoCarb. He advertised the carburetor in a national automobile magazine in a full-page advertisement under a caption that read: Proven Performance-80 kilometres to a litre of gas in any car. The advertisement offered the carburetor for $100 on a 30-day, money back guarantee. If the advertisement was intended to read 8 kilometres to a litre instead of the 80 kilometres to a litre, and Cisco immediately placed a correcting advertisement in the next issue of the magazine, he would not be in violation of the Competition Act.

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Kamea Timmer · Accepted Answer

Final Answer : True, Explanation :  The advertisement contained a material misrepresentation, as the carburetor did not actually deliver 80 kilometres to a litre of gas in any car. Cisco's immediate placement of a correcting advertisement in the next issue of the magazine would not be sufficient to avoid a violation of the Competition Act, as the initial misrepresentation had already been made and could have misled consumers.

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