________ are a set of core data that span the enterprise information systems.

A) Data governance
B) Master data
C) Master data management
D) Transaction data

Master Data

A set of core data, such as customer, product, employee, vendor, geographic location, and so on, that spans an enterprise’s information systems.

Enterprise Information Systems

Integrated software platforms used by organizations to manage their operations, data, and processes, often in real-time.