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Adriara Durón
on Nov 03, 2024

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Apple Series 4 watches sold on Amazon's Web site signify the formation of a _____ to increase profits.

A) transaction alliance
B) brand partnership
C) strategic alliance
D) marketing agreement

Strategic Alliance

Partnership formed to create a competitive advantage for the businesses involved; in international business, a business strategy in which a company finds a partner in the country where it wants to do business.

Brand Partnership

A strategic collaboration between two or more brands with the aim to co-create value through joint marketing efforts, product development, or other business ventures.

Amazon's Web Site

Amazon's website is an online retail platform that offers a wide range of products, from books and electronics to clothing and household goods, facilitating purchases globally.

  • Understand the significance of managing relationships in the development of business connections.
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JT
Joshua TostonNov 04, 2024
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