Asked by
Destinee Taylor
on Dec 15, 2024Verified
An iMac personal computer from Apple can be classified according to all of these categories except which?
A) business product
B) nondurable good
C) B2B product
D) durable good
E) consumer product
Nondurable Good
A good that is consumed or has a lifespan of less than three years, such as food or stationery.
B2B Product
Goods or services sold by one business to another, as opposed to products sold directly to consumers.
Durable Good
A type of good that does not quickly wear out and is used over a long period, such as appliances, cars, or furniture.
- Identify the attributes and marketing strategies for durable and nondurable products.
Verified Answer
RW
Learning Objectives
- Identify the attributes and marketing strategies for durable and nondurable products.