Asked by
Carolina Ponce
on Dec 14, 2024
Verified
Amazon.com is an Internet retailer located in the United States. About 45 percent of its sales are to customers who live outside the United States. This shows how the digital marketspace contributes to customer value through the creation of
A) service utility.
B) place utility.
C) possession utility.
D) form utility.
E) time and possession utility.
Place Utility
The value added to products by having them in a location where they are needed or desired by consumers.
Internet Retailer
A business that sells goods or services to the public via the Internet, including both online-only stores and the online outlets of traditional retailers.
- Illustrate the contribution of digital markets to global commercial activities.
- Examine how digital technologies enhance convenience for customers by offering flexibility in timing and geographical accessibility.
Verified Answer
SN
Learning Objectives
- Illustrate the contribution of digital markets to global commercial activities.
- Examine how digital technologies enhance convenience for customers by offering flexibility in timing and geographical accessibility.