Question 1

The web development technique that enables portions of web pages to reload with fresh data rather than requiring the entire Web page to reload is known as:

Accepted Answer

A)   AJAX
B)   RSS
C)   Tagging
D)   Web 2.0

Question 2

Organizations are using social computing in which of the following functions?

Accepted Answer

A)   Marketing
B)   Customer Relationship Management
C)   Human Resource Management
D)   All of these.

Question 3

Facebook is a__________.

Accepted Answer

A)   blog
B)   wiki
C)   social networking site
D)   mash up

Question 4

Customers using social commerce benefit from _____________.

Accepted Answer

A)   greater privacy
B)   faster responses from vendors
C)   unbiased opinions on products
D)   none of the choices is correct

Question 5

The only risk companies face when using social commerce is that customers may post negative feedback.

Accepted Answer

A) True 
 B)False  False

Question 6

Social computing forces companies to deal with customers reactively as opposed to proactively.

Accepted Answer

A) True 
 B)False  False

Question 7

When comparing market research using social computing as opposed to traditional focus groups, which of the following statements is true?

Accepted Answer

A)   Social computing generates faster results but is more expensive.
B)   Social computing generates faster and cheaper results.
C)   Social computing takes longer but is less expensive.
D)   Participation by customers is more limited when using social computing.

Question 8

____________ act as online intermediaries that harness the power of social networks for introducing, buying, and selling products and services.

Accepted Answer

A)   Group shopping sites
B)   Shopping Communities
C)   Social marketplaces
D)   Peer-to-peer shopping models C

Question 9

Human Resource departments only use social computing applications for recruiting purposes.

Accepted Answer

A) True 
 B)False

Question 10

Social computing fosters close customer relationships

Accepted Answer

A) True 
 B)False

Question 11

Blogs and wikis fundamentally differ in terms of

Accepted Answer

A)   their size
B)   their potential to be shared with the public
C)   their ability of users to post content
D)   their use of AJAX

Question 12

All of the rating, reviews and recommendations available through social networking are unbiased and reviewers are never paid for their reviews.

Accepted Answer

A) True 
 B)False

Exam 9: Social Computing

The web development technique that enables portions of web pages to reload with fresh data rather than requiring the entire Web page to reload is known as:

Correct Answer
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Organizations are using social computing in which of the following functions?

Correct Answer
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Facebook is a__________.

Correct Answer
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Customers using social commerce benefit from _____________.

Correct Answer
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The only risk companies face when using social commerce is that customers may post negative feedback.

Correct Answer
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False

Social computing forces companies to deal with customers reactively as opposed to proactively.

Correct Answer
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False

When comparing market research using social computing as opposed to traditional focus groups, which of the following statements is true?

Correct Answer
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____________ act as online intermediaries that harness the power of social networks for introducing, buying, and selling products and services.

Correct Answer
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C

Human Resource departments only use social computing applications for recruiting purposes.

Correct Answer
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Social computing fosters close customer relationships

Correct Answer
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Blogs and wikis fundamentally differ in terms of

Correct Answer
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All of the rating, reviews and recommendations available through social networking are unbiased and reviewers are never paid for their reviews.

Correct Answer
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Exam 9: Social Computing

The web development technique that enables portions of web pages to reload with fresh data rather than requiring the entire Web page to reload is known as:

Correct AnswerverifiedShow Answer

Organizations are using social computing in which of the following functions?

Correct AnswerverifiedShow Answer

Facebook is a__________.

Correct AnswerverifiedShow Answer

Customers using social commerce benefit from _____________.

Correct AnswerverifiedShow Answer

The only risk companies face when using social commerce is that customers may post negative feedback.

Correct AnswerverifiedFalse

Social computing forces companies to deal with customers reactively as opposed to proactively.

Correct AnswerverifiedFalse

When comparing market research using social computing as opposed to traditional focus groups, which of the following statements is true?

Correct AnswerverifiedShow Answer

____________ act as online intermediaries that harness the power of social networks for introducing, buying, and selling products and services.

Correct AnswerverifiedC

Human Resource departments only use social computing applications for recruiting purposes.

Correct AnswerverifiedShow Answer

Social computing fosters close customer relationships

Correct AnswerverifiedShow Answer

Blogs and wikis fundamentally differ in terms of

Correct AnswerverifiedShow Answer

All of the rating, reviews and recommendations available through social networking are unbiased and reviewers are never paid for their reviews.

Correct AnswerverifiedShow Answer

Correct Answer
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Correct Answer
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Correct Answer
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Correct Answer
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Correct Answer
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False

Correct Answer
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False

Correct Answer
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Correct Answer
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C

Correct Answer
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Correct Answer
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Correct Answer
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Correct Answer
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