Question 1

_____ is a randomized group of experiments used to collect data and compare performance among two options studied.

Accepted Answer

A)   Bucket testing
B)   Multivariate testing
C)   A/B testing
D)   Choice modelling
E)   Web usability testing

Question 2

Tech-fueled operations cannot yield greater profits than off-line players.

Accepted Answer

A) True 
 B)False

Question 3

Amazon Fire Phone came with the following features:

Accepted Answer

A)   One handed operation
B)   3-D perspective that shifted when the phone was tiled
C)   Software that used the phone's camera to recognize various objects
D)   Song and movie recognition
E)   All of the above

Question 4

In order to automate profit-pushing hyper-efficiency, Amazon warehouses are powered by at least as much code as the firm's website.

Accepted Answer

A) True 
 B)False

Question 5

Describe the benefits Amazon has received by deploying Kiva robots in its fulfillment centers.

Accepted Answer

Kiva robots allow shelves to be slotted ...

Question 6

Free shipping can cost Amazon upwards of . _____ million in a single quarter,

Accepted Answer

A)   16
B)   6
C)   60
D)   160
E)   600

Question 7

Amazon's success strategy is based on the focus on its quarterly results.

Accepted Answer

A) True 
 B)False

Question 8

_____ is the number of times inventory is sold or used during a specific period.

Accepted Answer

The answer of _____ is the number of times inventory...

Question 9

Amazon, as a company, is susceptible to channel conflicts, but less so if it can deliver suppliers a greater revenue than all other channels combined.

Accepted Answer

A) True 
 B)False

Question 10

In order to achieve a negative cash conversion cycle a firm would want to:

Accepted Answer

A)   increase its account payable period and its inventory turns.
B)   decrease its account payable period and its inventory turns.
C)   increase its account payable terms and decrease its inventory turns.
D)   decrease its account payable terms and increase its inventory turns.
E)   analyze systems and stop whatever processes are causing this, since a negative cash conversion cycle is associated with losses, not profits.

Question 11

The three pillars of Amazon's business are large selection, convenience, and lower prices.

Accepted Answer

A) True 
 B)False

Question 12

_____ is a classification of software that monitors trends among customers and uses this data to personalize an individual customer's experience.

Accepted Answer

Collaborat...

Question 13

Which of the following is true of Amazon?

Accepted Answer

A)   Amazon made profits from the first year of its operation.
B)   It has limited its products to only electronic devices.
C)   Its cloud computing business is one of the largest players in that category.
D)   Its profitability has remained constant over the years and analysts continue to predict profits for the firm's future.
E)   Amazon concentrates more on its quarterly results and is inflexible on details about its vision.

Question 14

Amazon's Kindle is described as an e-reader, but these devices are also effectively storefronts, directly linking consumers to purchase opportunities for Amazon products..

Accepted Answer

A) True 
 B)False

Question 15

Which of the following is true of the Kindle?

Accepted Answer

A)   An individual, who owns a Kindle, cannot purchase books provided by non-Amazon publishers.
B)   The Kindle is only about digitally reading books and not about linking customers to other physical products offered by Amazon.
C)   By the holiday season of the product's second year, the number of Kindles sold began to decline steadily.
D)   Amazon doesn't look to make money directly from Kindle hardware sales.
E)   Amazon today sells fewer electronic books overall than their print counterparts.

Question 16

U.S. Courts have ruled that it is illegal for Apple to charge app developers a 30 percent fee for digital products sold through apps.

Accepted Answer

A) True 
 B)False

Question 17

A(n)  _____ is a line of identifying text, assigned and retrieved by a given web server, and stored by your browser.

Accepted Answer

A)   domain
B)   session bean
C)   header
D)   cookie
E)   URL

Question 18

Amazon's industrial strength cloud computing offerings are better known by the acronym __________.

Accepted Answer

The answer of Amazon's industrial strength cloud computing offerings are...

Question 19

What advantages does cloud computing offer corporate customers?

Accepted Answer

Cloud services offer several advantages,...

Question 20

Roughly 300 Amazon pop-up stores, temporary kiosk-style spots in malls or other heavy-traffic retail spaces, have also appeared through Spring 2017.

Accepted Answer

A) True 
 B)False

Exam 7: Amazoncom: an Empire Stretching From Cardboard Box to Kindle to Cloud

Amazon's success strategy is based on the focus on its quarterly results.

Correct AnswerverifiedShow Answer

In order to automate profit-pushing hyper-efficiency, Amazon warehouses are powered by at least as much code as the firm's website.

Correct AnswerverifiedShow Answer

Which of the following is true of Amazon?

Correct AnswerverifiedShow Answer

Amazon, as a company, is susceptible to channel conflicts, but less so if it can deliver suppliers a greater revenue than all other channels combined.

Correct AnswerverifiedShow Answer

Amazon's Kindle is described as an e-reader, but these devices are also effectively storefronts, directly linking consumers to purchase opportunities for Amazon products..

Correct AnswerverifiedShow Answer

_____ is a randomized group of experiments used to collect data and compare performance among two options studied.

Correct AnswerverifiedShow Answer

_____ is a classification of software that monitors trends among customers and uses this data to personalize an individual customer's experience.

Correct AnswerverifiedCollaborat...View AnswerShow Answer

Which of the following is true of the Kindle?

Correct AnswerverifiedShow Answer

Amazon Fire Phone came with the following features:

Correct AnswerverifiedShow Answer

Amazon's industrial strength cloud computing offerings are better known by the acronym __________.

Correct AnswerverifiedShow Answer

A(n) _____ is a line of identifying text, assigned and retrieved by a given web server, and stored by your browser.

Correct AnswerverifiedShow Answer

U.S. Courts have ruled that it is illegal for Apple to charge app developers a 30 percent fee for digital products sold through apps.

Correct AnswerverifiedShow Answer

In order to achieve a negative cash conversion cycle a firm would want to:

Correct AnswerverifiedShow Answer

The three pillars of Amazon's business are large selection, convenience, and lower prices.

Correct AnswerverifiedShow Answer

Tech-fueled operations cannot yield greater profits than off-line players.

Correct AnswerverifiedShow Answer

_____ is the number of times inventory is sold or used during a specific period.

Correct AnswerverifiedShow Answer

Free shipping can cost Amazon upwards of . _____ million in a single quarter,

Correct AnswerverifiedShow Answer

What advantages does cloud computing offer corporate customers?

Correct AnswerverifiedCloud services offer several advantages,...View AnswerShow Answer

Describe the benefits Amazon has received by deploying Kiva robots in its fulfillment centers.

Correct AnswerverifiedKiva robots allow shelves to be slotted ...View AnswerShow Answer

Roughly 300 Amazon pop-up stores, temporary kiosk-style spots in malls or other heavy-traffic retail spaces, have also appeared through Spring 2017.

Correct AnswerverifiedShow Answer

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Collaborat...
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Cloud services offer several advantages,...
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Kiva robots allow shelves to be slotted ...
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Correct Answer
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