A) An environmental analysis
B) Development of the marketing plan
C) Creation of a mission statement
D) Setting organizational goals
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Multiple Choice
A) Leverage
B) Constraint
C) Vulnerability
D) Problem
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Multiple Choice
A) Allows an organization to increase profit
B) Allows an organization to reduce overhead cost
C) Allows an organization to find the best employees
D) Allows an organization to produce an organizational culture of cooperation
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True/False
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Multiple Choice
A) Mission statements
B) Strategies
C) Goals
D) Vision statements
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Multiple Choice
A) Helps define the organization's identity
B) Enhances ability to adapt to environmental changes
C) Allows for the consideration of new options and opportunities
D) All of the above
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True/False
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Multiple Choice
A) The mission statement
B) The organizational plan
C) The strategic plan
D) The vision statement
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Essay
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True/False
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Essay
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Multiple Choice
A) Business analysis
B) Environmental analysis
C) Gap analysis
D) Opportunity analysis
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True/False
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Multiple Choice
A) A conscious effort must be made to link the strategic plan with individual performance.
B) Company executives must mandate that employees follow the plan.
C) Employees must be involved in making the plan.
D) Supervisors must be able to evaluate how well an employee is following the plan.
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Short Answer
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