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The strategic planning process consists of all of the following EXCEPT:


A) An environmental analysis
B) Development of the marketing plan
C) Creation of a mission statement
D) Setting organizational goals

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If a company identifies an external opportunity that it cannot pursue due to an internal weakness,this is considered a:


A) Leverage
B) Constraint
C) Vulnerability
D) Problem

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Which of the following is a purpose served by strategic planning?


A) Allows an organization to increase profit
B) Allows an organization to reduce overhead cost
C) Allows an organization to find the best employees
D) Allows an organization to produce an organizational culture of cooperation

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A gap analysis consists of pairing strengths/weaknesses with opportunities/threats and determining whether the situation is conducive to positive outcomes,negative outcomes,or a mixture of both.

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___________________ are the descriptions of game plans to reach the stated objectives.


A) Mission statements
B) Strategies
C) Goals
D) Vision statements

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Which of the following is a purpose served by strategic planning?


A) Helps define the organization's identity
B) Enhances ability to adapt to environmental changes
C) Allows for the consideration of new options and opportunities
D) All of the above

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Job descriptions should focus only on an individual's tasks and responsibilities.

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A description of what the organization would like to become in the future is called:


A) The mission statement
B) The organizational plan
C) The strategic plan
D) The vision statement

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List the characteristics of a good vision statement.

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The characteristics of a good vision sta...

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Leverage is a combination of an opportunity in the external environment and a matching strength in the organization.

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Provide an example of the first way of achieving strategic consensus.

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percent permanent sa...

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_______________________ analyzes the external environment vis-à-vis the internal environment.


A) Business analysis
B) Environmental analysis
C) Gap analysis
D) Opportunity analysis

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A problem is a situation where an external threat can be compensated by strengths in other areas.

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In order to ensure that strategy cascades down the organization and leads to concrete actions,which of the following must be done?


A) A conscious effort must be made to link the strategic plan with individual performance.
B) Company executives must mandate that employees follow the plan.
C) Employees must be involved in making the plan.
D) Supervisors must be able to evaluate how well an employee is following the plan.

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Define leverage in the context of strategic planning.

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In the context of strategic pl...

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