FiltersDone

Question type

Essay

Multiple Choice

Short Answer

True False

Matching

Exam 12: Managing Innovation and Fostering Corporate Entrepreneurship

Show Answer

Share

---

All types

Filters

Study FlashcardsPractice ExamLearn

Question 31

Multiple Choice

Review LaterAdd Note

Review Later

For an opportunity to be viable,it must be attractive,achievable,durable,and

A) physically located.
B) compelling.
C) fun.
D) value creating.

Correct Answer

verified

Show Answer

Question 32

Essay

Review LaterAdd Note

Review Later

What are the differences between product and process innovation? What are the strategic implications of each approach to innovation?

Correct Answer

verified

Product innovation refers to efforts to ...

View Answer

Show Answer

Question 33

True/False

Review LaterAdd Note

Westjet is similar to most other airlines in that it runs a deficit.

What is meant by the terms "radical" innovation and "incremental" innovation? Provide example of each.

Business risk taking refers to the risk associated with entering untested markets or committing to unproven technologies.

WestJet was cited by the text as being able to develop a toehold in Western Canada through

Type of entry strategies include all of the following except

Discuss the how the generic strategies of cost leadership,differentiation and focus may be used by new ventures and small businesses.

A venture opportunity may be justified regardless of whether or not it is attractive in the marketplace.

First movers in an industry often capture above-average profits,but usually find it difficult to maintain early market share gains.

New-entry strategies typically fall into one of three categories: pioneering new-entry; imitative new-entry; or adaptive new entry.Outline the key strategic intentions of each and provide an example of each.

Explain what is meant by the term "entrepreneurial orientation" or EO.

An imitative new entry strategy is in many respects the same as pioneering.

The vast majority of new firms are low-budget start-ups financed through

All of the following are questions that should be answered when evaluating the performance of corporate venturing efforts except