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A student might describe information about the costs of production as


A) exciting and fresh.
B) unimportant for understanding market structure.
C) dry and technical.
D) vibrant and enthralling.

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Marginal costs are costs that do not vary with the quantity of output produced.

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At what level of output will average variable cost equal average total cost?


A) when marginal cost equals average total cost
B) for all levels of output in which average variable cost is falling
C) when marginal cost equals average variable cost
D) There is no level of output where this occurs,as long as fixed costs are positive.

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When marginal cost is rising,average variable cost


A) must be rising.
B) must be falling.
C) must be constant.
D) could be rising or falling.

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In the long run Firm A incurs total costs of $1,200 when output is 30 units and $1,400 when output is 40 units.Firm A exhibits


A) diseconomies of scale because total cost is rising as output rises.
B) diseconomies of scale because average total cost is rising as output rises.
C) economies of scale because total cost is rising as output rises.
D) economies of scale because average total cost is falling as output rises.

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Table 12-7 The Flying Elvis Copter Rides Table 12-7 The Flying Elvis Copter Rides    -Refer to Table 12-7.What is the value of O? A)  $40 B)  $140 C)  $360 D)  $410 -Refer to Table 12-7.What is the value of O?


A) $40
B) $140
C) $360
D) $410

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Accounting profit is equal to


A) marginal revenue minus marginal cost.
B) total revenue minus the explicit cost of producing goods and services.
C) total revenue minus the opportunity cost of producing goods and services.
D) average revenue minus the average cost of producing the last unit of a good or service.

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Table 12-7 The Flying Elvis Copter Rides Table 12-7 The Flying Elvis Copter Rides    -Refer to Table 12-7.What is the value of D? A)  $25 B)  $50 C)  $100 D)  $200 -Refer to Table 12-7.What is the value of D?


A) $25
B) $50
C) $100
D) $200

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In the short run,a firm incurs fixed costs


A) only if it incurs variable costs.
B) only if it produces no output.
C) only if it produces a positive quantity of output.
D) whether it produces output or not.

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Figure 12-10 Figure 12-10   -Refer to Figure 12-10.The firm experiences constant returns to scale if it changes its level of output from A)  Q<sub>1</sub> to Q<sub>2</sub>. B)  Q<sub>2</sub> to Q<sub>4</sub>. C)  Q<sub>1</sub> to Q<sub>3</sub>. D)  Q<sub>4</sub> to Q<sub>5</sub>. -Refer to Figure 12-10.The firm experiences constant returns to scale if it changes its level of output from


A) Q1 to Q2.
B) Q2 to Q4.
C) Q1 to Q3.
D) Q4 to Q5.

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The shape of the total-cost curve is inversely related to the shape of the production function.

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Figure 12-10 Figure 12-10   -Refer to Figure 12-10.The firm experiences economies of scale if it changes its level of output from A)  Q<sub>1</sub> to Q<sub>2</sub>. B)  Q<sub>2</sub> to Q<sub>3</sub>. C)  Q<sub>3</sub> to Q<sub>4</sub>. D)  Q<sub>4</sub> to Q<sub>5</sub>. -Refer to Figure 12-10.The firm experiences economies of scale if it changes its level of output from


A) Q1 to Q2.
B) Q2 to Q3.
C) Q3 to Q4.
D) Q4 to Q5.

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Variable cost divided by quantity produced is


A) average total cost.
B) marginal cost.
C) profit.
D) None of the above is correct.

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Table 12-8 Table 12-8    -Refer to Table 12-8.What is the shape of the marginal cost curve for this firm? A)  constant B)  upward-sloping C)  downward-sloping D)  U-shaped -Refer to Table 12-8.What is the shape of the marginal cost curve for this firm?


A) constant
B) upward-sloping
C) downward-sloping
D) U-shaped

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Table 12-7 The Flying Elvis Copter Rides Table 12-7 The Flying Elvis Copter Rides    -Refer to Table 12-7.What is the value of I? A)  $110 B)  $120 C)  $220 D)  $270 -Refer to Table 12-7.What is the value of I?


A) $110
B) $120
C) $220
D) $270

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If long-run average total cost decreases as the quantity of output increases,the firm is experiencing


A) economies of scale.
B) diseconomies of scale.
C) coordination problems arising from the large size of the firm.
D) fixed costs greatly exceeding variable costs.

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Since the 1980s,Wal-Mart stores have appeared in almost every community in America.Wal-Mart buys its goods in large quantities and,therefore,at cheaper prices.Wal-Mart also locates its stores where land prices are low,usually outside of the community business district.Many customers shop at Wal-Mart because of low prices.Local retailers,like the neighborhood drug store,often go out of business because they lose customers.This story demonstrates that


A) consumers do not react to changing prices.
B) there are diseconomies of scale in retail sales.
C) there are economies of scale in retail sales.
D) there are diminishing returns to producing and selling retail goods.

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In the long run,


A) inputs that were fixed in the short run remain fixed.
B) inputs that were fixed in the short run become variable.
C) inputs that were variable in the short run become fixed.
D) variable inputs are rarely used.

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Figure 12-10 Figure 12-10   -Refer to Figure 12-10.The three average total cost curves on the diagram labeled ATC<sub>1</sub>,ATC<sub>2</sub>,and ATC<sub>3</sub> most likely correspond to three different A)  time horizons. B)  products. C)  firms. D)  factory sizes. -Refer to Figure 12-10.The three average total cost curves on the diagram labeled ATC1,ATC2,and ATC3 most likely correspond to three different


A) time horizons.
B) products.
C) firms.
D) factory sizes.

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In some cases,specialization allows larger factories to produce goods at a lower average cost than smaller factories.

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