Question 1

The Internet's universal standards decrease the cost of industry and firm operations.

Accepted Answer

A) True 
 B)False

Question 2

Carbonite is a company that uses a(n)________ business model.

Accepted Answer

The answer of Carbonite is a company that uses a(n)________...

Question 3

Which of the following was the first to announce a cloud music service?

Accepted Answer

A)  Apple
B)  Google
C)  Amazon
D)  Microsoft

Question 4

In the ________ revenue model, a Web site that offers users content or services charges a fee for access to some or all of its offerings.

Accepted Answer

The answer of In the ________ revenue model, a Web...

Question 5

Most first movers have the complementary resources needed to sustain their advantage.

Accepted Answer

A) True 
 B)False

Question 6

What is the primary revenue model for an e-distributor?

Accepted Answer

A)  sales
B)  transaction fee
C)  advertising
D)  subscription

Question 7

Which of the following is not considered a portal?

Accepted Answer

A)  Yahoo
B)  MSN
C)  WSJ.com
D)  AOL

Question 8

A firm's ________ describes how a firm will produce a superior return on invested capital.

Accepted Answer

A)  value proposition
B)  revenue model
C)  market strategy
D)  competitive advantage

Question 9

The use by a company of its competitive advantage to achieve more advantage in surrounding markets is known as ________.

Accepted Answer

The answer of The use by a company of its...

Question 10

Expedia is an example of a:

Accepted Answer

A)  community provider.
B)  transaction broker.
C)  market creator.
D)  service provider.

Question 11

Horizontal or general portals primarily generate revenue in all of the following ways except:

Accepted Answer

A)  charging advertisers for ad placement.
B)  collecting transaction fees.
C)  sales of goods.
D)  charging subscription fees.

Question 12

A(n)________ marketplace supplies products and services of interest to particular industries.

Accepted Answer

The answer of A(n)________ marketplace supplies products and services of...

Question 13

________ is a social network based on 140-character messages.

Accepted Answer

The answer of ________ is a social network based on...

Question 14

A business document that specifically details how you plan on selling your product and find new customers is called a:

Accepted Answer

A)  sales analysis.
B)  business plan.
C)  competitive strategy.
D)  market strategy.

Question 15

All of the following may lead to a competitive advantage except:

Accepted Answer

A)  less expensive suppliers.
B)  better employees.
C)  fewer products.
D)  superior products.

Question 16

Exostar is an example of a(n) :

Accepted Answer

A)  private industrial network.
B)  exchange.
C)  industry consortium.
D)  e-distributor.

Question 17

A firm's ________ refers to the other companies operating in the same marketspace selling similar products.

Accepted Answer

competitiv...

Question 18

Which of the following factors is not a significant influence on a company's competitive environment?

Accepted Answer

A)  how many competitors are active
B)  what the market share of each competitor is
C)  the availability of supportive organizational structures
D)  how competitors price their products

Question 19

The terms revenue model and financial model can be used interchangeably.

Accepted Answer

A) True 
 B)False

Question 20

Which of the following statements about Groupon is not true?

Accepted Answer

A)  Groupon has yet to show a profit.
B)  Groupon combines two major trends in e-commerce: localization and social networks.
C)  It is unclear if Groupon's business model is sustainable.
D)  Groupon believes it must scale up fast in a winner-take-all market.

Exam 2: E-Commerce Business Models and Concepts

The use by a company of its competitive advantage to achieve more advantage in surrounding markets is known as ________.

Correct AnswerverifiedShow Answer

A(n)________ marketplace supplies products and services of interest to particular industries.

Correct AnswerverifiedShow Answer

A business document that specifically details how you plan on selling your product and find new customers is called a:

Correct AnswerverifiedShow Answer

Expedia is an example of a:

Correct AnswerverifiedShow Answer

The terms revenue model and financial model can be used interchangeably.

Correct AnswerverifiedShow Answer

All of the following may lead to a competitive advantage except:

Correct AnswerverifiedShow Answer

Which of the following factors is not a significant influence on a company's competitive environment?

Correct AnswerverifiedShow Answer

Which of the following statements about Groupon is not true?

Correct AnswerverifiedShow Answer

Which of the following was the first to announce a cloud music service?

Correct AnswerverifiedShow Answer

In the ________ revenue model, a Web site that offers users content or services charges a fee for access to some or all of its offerings.

Correct AnswerverifiedShow Answer

________ is a social network based on 140-character messages.

Correct AnswerverifiedShow Answer

A firm's ________ describes how a firm will produce a superior return on invested capital.

Correct AnswerverifiedShow Answer

Which of the following is not considered a portal?

Correct AnswerverifiedShow Answer

Exostar is an example of a(n) :

Correct AnswerverifiedShow Answer

What is the primary revenue model for an e-distributor?

Correct AnswerverifiedShow Answer

Carbonite is a company that uses a(n)________ business model.

Correct AnswerverifiedShow Answer

The Internet's universal standards decrease the cost of industry and firm operations.

Correct AnswerverifiedShow Answer

Horizontal or general portals primarily generate revenue in all of the following ways except:

Correct AnswerverifiedShow Answer

A firm's ________ refers to the other companies operating in the same marketspace selling similar products.

Correct Answerverifiedcompetitiv...View AnswerShow Answer

Most first movers have the complementary resources needed to sustain their advantage.

Correct AnswerverifiedShow Answer

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