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Figure 6.1 Figure 6.1    -Refer to Figure 6.1. Given MR<sub>2</sub>, what is total revenue if the firm produces 60 units and the lowest point of the average-total-cost curve is $4? A)  $240 B)  $300 C)  $400 D)  $440 E)  The amount cannot be determined from the information given. -Refer to Figure 6.1. Given MR2, what is total revenue if the firm produces 60 units and the lowest point of the average-total-cost curve is $4?


A) $240
B) $300
C) $400
D) $440
E) The amount cannot be determined from the information given.

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A monopolistically competitive firm will maximize profits where


A) MR = MC.
B) P = MR.
C) MR + MC = 0.
D) TR- TC = MC.
E) MC - MR = P.

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A monopolist will earn


A) normal profit in the short run.
B) normal profit in the long run.
C) positive economic profit as long as entry is blocked.
D) less profit than if it were monopolistically competitive.
E) greater economic profit as entry becomes available.

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If, at the current level of output, the extra revenue received from producing and selling the last unit of output is less than the extra cost of producing that output, the firm should


A) expand rapidly.
B) expand cautiously.
C) do nothing.
D) reduce output to the point where the extra revenue is less than the extra cost.
E) reduce output to the point where the extra revenue just equals the extra cost.

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A price taker is


A) an individual seller in a commodity market
B) a monopoly firm
C) the electric company as their rates are set by the Public Utilities Commission
D) a firm that has a brand name
E) a firm that enjoys positive economic profits

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A most-favored customer is one who


A) buys the most of a firm's product.
B) is a relative of the owner of the firm.
C) is given a guarantee of receiving the lowest price.
D) spends the most money.
E) None of these

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  -Assume that the firm described in Table 6.1 is incurring a total cost of $25,000 at the profit-maximizing output level. The firm will A)  lose $10,000 in the short run. B)  break even. C)  earn a profit of $3,000. D)  earn a profit of $30,000. E)  earn a profit of $55,000. -Assume that the firm described in Table 6.1 is incurring a total cost of $25,000 at the profit-maximizing output level. The firm will


A) lose $10,000 in the short run.
B) break even.
C) earn a profit of $3,000.
D) earn a profit of $30,000.
E) earn a profit of $55,000.

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When firms collude, they usually do so to


A) increase their size.
B) increase costs and raise barriers to entry.
C) avoid antitrust prohibitions.
D) increase their profits.
E) become more efficient.

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A perfectly competitive market is characterized by


A) large numbers of producers of differentiated products.
B) large numbers of producers of commodities with barriers to entry.
C) small numbers of producers of commodities with ease of entry.
D) large numbers of producers of commodities with ease of entry.
E) none of these.

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In an oligopoly market,


A) many firms produce differentiated products.
B) one firm dominates the market.
C) easy entry is one of its characteristics.
D) a few firms dominate market.
E) the other firms' demand curves are not affected by a large firm's behavior change.

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Sometimes offering no guarantee on a product signals to consumers that the product is of lower quality than it really is.

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The size of the firm relative to the market can be a barrier to entry.

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"Creative destruction" is:


A) always easy and fast
B) the process of competition where the inefficient producers are driven out of business
C) exemplified by farms being replaced by golf courses and resorts
D) one reason for the decrease in consumer buying power
E) when one firm is taken over by another

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Because of their brand names, Apple, Sony, BMW, Mercedes-Benz, and other well-known firms are able to charge significantly higher prices for their products than their competitors without losing any business. Expenditures made by firms to create brand names


A) are always inefficient.
B) provide information to consumers.
C) lead to monopolies.
D) leads to advertising wars.
E) would not exist if information were less costly for firms than consumers to obtain.

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Economic profits are earned


A) when price is less than average total cost.
B) when price exceeds average total cost.
C) by perfectly competitive firms in the long run.
D) when marginal revenue equals marginal cost.
E) when price exceeds average sunk cost.

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When a cartel is successful,


A) it offers consumers the lowest possible prices.
B) it minimizes profits for its members.
C) it behaves as a monopolist in the market.
D) it has no effective mechanism for enforcing agreements.
E) it will always be stable.

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Which of the following is not a characteristic of monopolistic competition?


A) Differentiated products
B) A downward-sloping demand curve for individual firms
C) Firms that are price makers
D) Impeded entry to the industry
E) A large number of firms

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Which of the following is most likely to be a monopoly market in the United States?


A) Retail clothing
B) Patented pharmaceuticals
C) Mobile telephone service
D) Automobile manufacturing
E) College textbook manufacturing

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Competition benefits individuals because


A) Firms must continually work to improve their products.
B) Technology continually improves.
C) Consumers get the goods and services at the lowest possible price.
D) Resources are allocated to their highest-valued use.
E) All of these are true of competition.

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Product differentiation can be created because one firm's salespeople provide better service to the customers.

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