Question 1

After examining the FBI Crime Reports for a 30-year period,Professor Hall claimed that the incidence of rape has increased.After examining the same reports,Professor Shine claimed that the reporting of rape,not the incidence of rape,has increased.This illustrates

Accepted Answer

A)  the problem of reliability in using existing statistics.
B)  the problem of validity in using existing statistics.
C)  the need to replicate existing statistics.
D)  the ecological fallacy.
E)  pre-testing.

Question 2

Annettonio did a content analysis of students' notes in her study of differences among professors.The students' notes reflect the

Accepted Answer

A)  unit of analysis.
B)  unit of observation.
C)  latent content.
D)  manifest content.
E)  independent variable

Question 3

Which of the following levels of measurement(s) may be employed in content analysis?

Accepted Answer

A)  nominal
B)  ratio
C)  interval
D)  ordinal
E)  Any level of measurement may be employed in doing content analysis."?

Question 4

The primary ethical concern with unobtrusive research is the issue of accuracy.

Accepted Answer

A) True 
 B)False

Question 5

Units of analysis

Accepted Answer

A)  are also known as units of observation.
B)  are the units about which information is collected.
C)  are the units from which information is collected.
D)  are easy to identify.
E)  are the source of analytic strategies

Question 6

Which of the following is NOT a good source of existing statistics?

Accepted Answer

A)  Local newspaper
B)  Bureau of the Census
C)  Department of Education
D)  Bureau of Transportation Statistics
E)  Central Intelligence Agency

Question 7

The problem of inter-rater reliability is an issue when examining manifest content.

Accepted Answer

A) True 
 B)False

Question 8

Content analysis is a method of data collection in which some form of communication (e.g.TV programs,letters,newspaper articles etc)is studied systematically.

Accepted Answer

A) True 
 B)False

Question 9

Sample selection depends on what the unit of analysis is.

Accepted Answer

A) True 
 B)False

Question 10

The best way to address the problem of accuracy of records in historical and comparative analysis is through

Accepted Answer

A)  using multiple researchers.
B)  corroboration.
C)  indexical reverberation.
D)  verstehen.
E)  re-interviewing all the sources of information

Question 11

In which of the following analyses is content analysis LEAST likely to be useful?

Accepted Answer

A)  themes in newspaper editorials
B)  the wording of this exam
C)  topics covered in class lectures
D)  the theme of love as discussed in song
E)  dating patterns among high school seniors

Question 12

A researcher using official government documents need not be concerned about the reliability of those records.

Accepted Answer

A) True 
 B)False

Question 13

If you were interested in the difference between commercials during children's and adults' TV programs,your units of observation would be _________ and your units of analysis would be _________.

Accepted Answer

A)  children's and adults' TV programs; commercials attached to those programs
B)  commercials attached to the programs; children's and adults' TV programs
C)  all commercials; all programs
D)  all programs; all commercials
E)  sports programming

Question 14

Rita found letters written by soldiers during the American Revolution.According to Aminzade and Laslett,which of the following questions should Rita ask about these letters?

Accepted Answer

A)  Why were the letters written?
B)  Who wrote the letters?
C)  Did the soldiers face any constraints in writing the letters?
D)  How representative are the individuals who wrote the letters?
E)  All of these questions are suggested by Aminzade and Laslett.

Question 15

In conducting content analysis research,ethical issues can arise from all but which of the following?

Accepted Answer

A)  how we collect the data.
B)  protecting the privacy of individuals/organizations.
C)  analyzing the data.
D)  physical harm to subjects
E)  reporting the data

Question 16

A friend of yours is doing a term paper to compare the infant mortality rates in the United States,Japan,Bolivia,and Pakistan.You tell your friend that a good source to check is

Accepted Answer

A)  Common Cause.
B)  the Demographic Yearbook.
C)  the Statistical Abstract of the United States.
D)  the Gallup poll.
E)  the Almanac.

Question 17

First selecting a sample of newspapers from across the country,and then sampling specific pages within them is an example of what kind of sampling?

Accepted Answer

A)  cluster sampling
B)  systematic random sampling
C)  quota sampling
D)  snowball sampling
E)  PPS sampling

Exam 11: Unobtrusive Research

In conducting content analysis research,ethical issues can arise from all but which of the following?

Correct Answer
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Which of the following levels of measurement(s) may be employed in content analysis?

Correct Answer
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A researcher using official government documents need not be concerned about the reliability of those records.

Correct Answer
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Units of analysis

Correct Answer
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If you were interested in the difference between commercials during children's and adults' TV programs,your units of observation would be _ and your units of analysis would be _.

Correct Answer
verified

A friend of yours is doing a term paper to compare the infant mortality rates in the United States,Japan,Bolivia,and Pakistan.You tell your friend that a good source to check is

Correct Answer
verified

The problem of inter-rater reliability is an issue when examining manifest content.

Correct Answer
verified

In which of the following analyses is content analysis LEAST likely to be useful?

Correct Answer
verified

After examining the FBI Crime Reports for a 30-year period,Professor Hall claimed that the incidence of rape has increased.After examining the same reports,Professor Shine claimed that the reporting of rape,not the incidence of rape,has increased.This illustrates

Correct Answer
verified

Sample selection depends on what the unit of analysis is.

Correct Answer
verified

Rita found letters written by soldiers during the American Revolution.According to Aminzade and Laslett,which of the following questions should Rita ask about these letters?

Correct Answer
verified

Which of the following is NOT a good source of existing statistics?

Correct Answer
verified

The primary ethical concern with unobtrusive research is the issue of accuracy.

Correct Answer
verified

First selecting a sample of newspapers from across the country,and then sampling specific pages within them is an example of what kind of sampling?

Correct Answer
verified

The best way to address the problem of accuracy of records in historical and comparative analysis is through

Correct Answer
verified

Content analysis is a method of data collection in which some form of communication (e.g.TV programs,letters,newspaper articles etc)is studied systematically.

Correct Answer
verified

Annettonio did a content analysis of students' notes in her study of differences among professors.The students' notes reflect the

Correct Answer
verified

Exam 11: Unobtrusive Research

In conducting content analysis research,ethical issues can arise from all but which of the following?

Correct AnswerverifiedShow Answer

Which of the following levels of measurement(s) may be employed in content analysis?

Correct AnswerverifiedShow Answer

A researcher using official government documents need not be concerned about the reliability of those records.

Correct AnswerverifiedShow Answer

Units of analysis

Correct AnswerverifiedShow Answer

If you were interested in the difference between commercials during children's and adults' TV programs,your units of observation would be _________ and your units of analysis would be _________.

Correct AnswerverifiedShow Answer

A friend of yours is doing a term paper to compare the infant mortality rates in the United States,Japan,Bolivia,and Pakistan.You tell your friend that a good source to check is

Correct AnswerverifiedShow Answer

The problem of inter-rater reliability is an issue when examining manifest content.

Correct AnswerverifiedShow Answer

In which of the following analyses is content analysis LEAST likely to be useful?

Correct AnswerverifiedShow Answer

After examining the FBI Crime Reports for a 30-year period,Professor Hall claimed that the incidence of rape has increased.After examining the same reports,Professor Shine claimed that the reporting of rape,not the incidence of rape,has increased.This illustrates

Correct AnswerverifiedShow Answer

Sample selection depends on what the unit of analysis is.

Correct AnswerverifiedShow Answer

Rita found letters written by soldiers during the American Revolution.According to Aminzade and Laslett,which of the following questions should Rita ask about these letters?

Correct AnswerverifiedShow Answer

Which of the following is NOT a good source of existing statistics?

Correct AnswerverifiedShow Answer

The primary ethical concern with unobtrusive research is the issue of accuracy.

Correct AnswerverifiedShow Answer

First selecting a sample of newspapers from across the country,and then sampling specific pages within them is an example of what kind of sampling?

Correct AnswerverifiedShow Answer

The best way to address the problem of accuracy of records in historical and comparative analysis is through

Correct AnswerverifiedShow Answer

Content analysis is a method of data collection in which some form of communication (e.g.TV programs,letters,newspaper articles etc)is studied systematically.

Correct AnswerverifiedShow Answer

Annettonio did a content analysis of students' notes in her study of differences among professors.The students' notes reflect the

Correct AnswerverifiedShow Answer

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If you were interested in the difference between commercials during children's and adults' TV programs,your units of observation would be _ and your units of analysis would be _.

Correct Answer
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