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The reasons-before-refusal plan works well when denying claims.

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Which statement best demonstrates the use of positive wording?


A) Your request for an extended warranty has been rejected because we cannot find replacement parts for your specific product.
B) Unfortunately, we are unable to extend the warranty.
C) Although the warranty will not be extended, we are happy to replace your item with a similar product at no charge.
D) We regret to inform you that your request for an extended warranty has been denied.

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Messages denying customer claims should clearly blame the customer to avoid company liability.

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You must decline an employee's request to telecommute three days per week. Which of the following statements best explains why this bad news is necessary?


A) Our current company policy does not allow telecommuting.
B) Unfortunately, we regret that we are unable to afford the expenses associated with telecommuting.
C) Your daily presence in the office is important to ensure regular customer contact.
D) Your work standards cannot be relied on unless we are able to observe you at your workstation.

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Which of these messages most effectively conveys empathy in a bad-news message?


A) You have every right to be disappointed. I am truly sorry that our product failed to perform as expected.
B) I am deeply saddened that your service failure disrupted our sale, and we will do everything in our power to improve our future performance.
C) We did not intentionally delay the shipment, and we will not accept the disappointment and frustration you have expressed.
D) It is with great regret that we must take this step, but you have left us no choice.

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In using the indirect strategy to communicate bad news, you should avoid mentioning the bad news.

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False

Smart business representatives always avoid calling an unhappy customer to resolve problems.

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False

A bad-news message using the indirect strategy begins with a ____________________, which is a neutral but meaningful statement that encourages the reader to continue reading.

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____________________ is the ability to understand and enter into the feelings of another.

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To convey empathy and sensitivity when delivering bad news, you should


A) show that you are human by using strong, forceful language.
B) accept blame and apologize when appropriate.
C) avoid explaining the reasons for the bad news.
D) always cite company policy.

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When you must deliver bad news to one person or a small group, you should usually


A) send an anonymous letter.
B) address the issue in a department meeting.
C) deliver the message in person.
D) wait at least one week so that you can formulate your thoughts.

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All of the following are effective techniques for softening bad news except


A) suggesting a compromise or an alternative.
B) positioning the bad news at the beginning or end of a paragraph.
C) placing the bad news in a subordinate clause.
D) using passive-voice verbs.

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Kenesha must respond to a negative comment written by a customer on Twitter. What advice should she follow?


A) Investigate the situation thoroughly before responding.
B) Admit that her company errored if the complaint is legitimate and try to remedy the problem.
C) Suggest a refund or a discount on future services.
D) Kenesha should follow all these tips.

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The most important part of a bad-news message is the section that explains why a negative decision is necessary.

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Receivers are far more likely to accept negative news when you show that the decision was


A) fair.
B) impartial.
C) rational.
D) All answer choices are correct.

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The bad feelings associated with disappointing news can be reduced if the receiver feels that the news was revealed sensitively, believes that the matter was treated seriously and fairly, and


A) knows the reasons for the rejection clearly.
B) learns of the bad news directly.
C) understands the legal implications of the bad news.
D) receives the bad news via certified mail.

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A

Business communicators should consider including a forward look, good wishes, a mention of freebies, or references to resale information or promotion in the ____________________ of a bad-news message.

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When workplace bad news involves one person or a small group nearby, you should generally deliver that news in person.

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To take the spotlight off the bad news, place it at the end of a paragraph.

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If you are required to deliver bad news to your employees in person, the best technique is to gather your information and deliver it off the cuff to appear sincere.

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