Exam 8: Global Marketing

A) they must go through many different types of distribution channels.
B) distribution is more heavily regulated in developing countries.
C) most consumers in developing countries live in densely populated cities.
D) the infrastructure is more advanced in most developing countries.
E) consumers in developing countries have very specific preferences.

Correct Answer

verified

Show Answer

Correct Answer

verified

To evaluate the economic potential of a ...

View Answer

Show Answer

A) countries with high purchasing power today may not continue to show the same growth in the future.
B) the United States and Western Europe will have dramatic increases in population growth leading to overcrowding.
C) the middle class in India will continue to shrink as the rich get richer and the poor get poorer.
D) in places like India, urban population centers will become increasing unattractive and the rural areas will experience major growth in population.
E) the global population is expected to grow at staggering rates indefinitely.

Correct Answer

verified

Show Answer

Correct Answer

verified

First, firms considering a global expans...

View Answer

Show Answer

Correct Answer

verified

Many American firms begin global expansi...

View Answer

Show Answer

A) They are a microcosm of the rest of the world.
B) They represent almost half the world's population.
C) They are likely to be the source of most market growth.
D) They have had the most dramatic changes in culture and consumer buying patterns.
E) They have stable population growth, which makes them easier to study.

Correct Answer

verified

Show Answer

Correct Answer

verified

Show Answer

A) export goods to other countries.
B) import goods from other countries.
C) engage in countertrade.
D) enforce import quotas.
E) outsource labor.

Correct Answer

verified

Show Answer