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If Jane's marginal benefit as a consumer in the jeans market is larger than the price of a pair of jeans:


A) Jane will not purchase any more jeans.
B) Jane can benefit by purchasing more jeans.
C) the opportunity cost of a pair of jeans is lower than the price.
D) Jane will decrease her total utility by purchasing more jeans.

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Water is plentiful in most of the world, so its price and total utility are low.

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Which of the following would cause a consumer to purchase less of a good when the price of the good rises?


A) The income effect
B) The substitution effect
C) Both a and b
D) Neither a nor b

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According to the income effect, when the price of automobiles rises, people buy fewer automobiles because:


A) they substitute other forms of transportation for driving.
B) the nominal amount of their paychecks is smaller.
C) the purchasing power of their income is reduced.
D) their demand for automobiles is very elastic.

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Marginal utility will generally decrease when:


A) more of a particular good is consumed.
B) less of a particular good is consumed.
C) average utility is the least.
D) per capita utility is the least.
E) the TU curve's slope is positive rather than negative.

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The income effect refers to a change in:


A) income because of changes in the CPI.
B) the quantity demanded of a good because of a change in the buyer's real income.
C) the quantity demanded of a good because of a change in the buyer's money income.
D) none of these.

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Suppose that for Merv the marginal utility of $50-per-serving caviar is 100 and the marginal utility of $1-per-serving popcorn is 10. For his snack, Merv should buy:


A) the caviar if he has the $50; otherwise, the popcorn.
B) the caviar if he has the $50; otherwise, nothing.
C) the popcorn, whether he has the $50 or not.
D) one serving each of the caviar and popcorn, if he has $51.
E) five servings of popcorn for each serving of caviar.

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Consumers always prefer indifference curves that are ____ the origin.


A) closer to
B) tangent to
C) farther from
D) concave relative to

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The ratio of the price of good X on the horizontal axis to the price of good Y on the vertical axis is the ____ of the budget line.


A) marginal rate
B) slope
C) marginal utility
D) equalization rate

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The principle of diminishing marginal utility says that:


A) as more of a good or service is consumed, demand decreases.
B) as more of a good or service is consumed, the price will rise.
C) the marginal utility of additional units consumed increases.
D) an increase in income causes demand to increase.
E) the marginal utility of additional units consumed decreases.

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Exhibit 6A-6 Consumer equilibrium ​ Exhibit 6A-6 Consumer equilibrium ​   -As shown in Exhibit 6A-6, the marginal rate of substitution (MRS)  at point X is ____ the marginal rate of substitution at point Y. A)  less than B)  greater than C)  equal to D)  twice -As shown in Exhibit 6A-6, the marginal rate of substitution (MRS) at point X is ____ the marginal rate of substitution at point Y.


A) less than
B) greater than
C) equal to
D) twice

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According to the law of diminishing marginal utility, the marginal utility curve is ____.


A) vertical
B) flat.
C) upward sloping.
D) downward sloping.

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The marginal rate of substitution measures the slope of the:


A) total utility curve.
B) demand curve.
C) budget line.
D) indifference curve.

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A consumer buys only food and clothing. If the quantity of food bought increases while that of clothing remains the same, the marginal utility of food will:


A) fall, but not as fast as the marginal utility of clothing falls.
B) rise, but not as fast as the marginal utility of clothing rises.
C) rise relative to the marginal utility of clothing.
D) fall relative to the marginal utility of clothing.

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If water is essential for life, while diamonds are not, then why is water cheaper than diamonds?


A) Because most people would rather die with a big diamond ring than live without one.
B) Because the total utility generated by diamonds is larger than the total utility generated by water.
C) Because most people do not understand their total need for water.
D) Because water is abundant, the marginal utility of water is low, and price reflects marginal utility, not total utility.

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Exhibit 6-3 Marginal utility data for goods X and Y  Units of good X  Marginal utility of  good X  Units of good Y  Marginal utility of good Y12011421621231231048485456\begin{array} { | c | c | c | c | } \hline \text { Units of good X } & \begin{array} { c } \text { Marginal utility of } \\\text { good X }\end{array} & \text { Units of good Y } & \begin{array} { c } \text { Marginal utility of } \\\operatorname { good~Y }\end{array} \\\hline 1 & 20 & 1 & 14 \\2 & 16 & 2 & 12 \\3 & 12 & 3 & 10 \\4 & 8 & 4 & 8 \\5 & 4 & 5 & 6 \\\hline\end{array} -As shown in Exhibit 6-3, assume that the price of good X is $2 per unit and the price of good Y is $1 per unit and your budget is $11. If you consume 3 units of good X and 4 units of good Y and maximize utility, you should consume:


A) neither X nor Y.
B) more of X.
C) more of Y.
D) more of both X and Y.
E) less of both X and Y.

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Only at the point of consumer equilibrium does the marginal rate of substitution (MRS) equal the:


A) slope of the budget line.
B) slope of the indifference curve.
C) price ratio.
D) all of these.

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A budget line represents all the combinations of two good a consumer can buy with a given amount of money and fixed prices for the goods.

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Suppose a consumer is spending his or her entire budget. In order to obtain the most satisfaction from his or her purchases, all goods should:


A) provide the same marginal utility per dollar.
B) be consumed in equal quantities.
C) have identical marginal utilities.
D) give the consumer matching amounts of total utility.

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The slope of an indifference curve is equal to the ratio of the ____ of the good on the horizontal axis to the ____ of the good on the vertical axis.


A) marginal product (MP) ; total value (TV)
B) marginal utility (MU) ; marginal utility (MU)
C) price (P) ; price (P)
D) total utility (TU) ; price (P)

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