A) sensory adaptation.
B) opponent processes.
C) perceptual set.
D) the McGurk effect.
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A) absolute threshold; difference threshold
B) sensory interaction; signal detection
C) signal detection; sensory interaction
D) sensation; perception
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A) focus the light on our retina.
B) adjust the size of the pupil.
C) minimize sensory adaptation.
D) do all of these things.
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A) A store plays a musical soundtrack in which a faint and imperceptible verbal warning against shoplifting is repeated frequently.
B) The laughter of a studio audience is dubbed into the soundtrack of a televised situation comedy.
C) A radio advertiser repeatedly smacks her lips before biting into a candy bar.
D) An unseen television narrator repeatedly suggests that you are thirsty while a cold drink is visually displayed on the screen.
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A) interposition.
B) retinal disparity.
C) the phi phenomenon.
D) perceptual set.
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A) Top-down
B) Bottom-up
C) Signal detection
D) Psychophysical
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A) signal detection.
B) top-down processing.
C) Weber's law.
D) sensory adaptation.
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A) synaesthesia.
B) accommodation.
C) linear perspective.
D) top-down processing.
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A) shape constancy.
B) top-down processing.
C) sensory adaptation.
D) accommodation.
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A) accommodation.
B) the absolute threshold.
C) perceptual set.
D) the just noticeable difference.
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A) can sometimes be consciously perceived.
B) effectively influence purchases of consumer goods.
C) increase our absolute thresholds for visual images.
D) are usually mentally processed as completely as any other stimuli.
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Multiple Choice
A) they are capable of processing information without any conscious awareness of doing so.
B) their unconscious minds are incapable of resisting subliminally presented suggestions.
C) they are more sensitive to subliminal sounds than to subliminal sights.
D) they experience a sense of discomfort whenever they are exposed to subliminal stimuli.
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A) prosopagnosia.
B) the difference threshold.
C) subliminal stimulation.
D) sensory interaction.
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A) Weber's law.
B) accommodation.
C) sensory adaptation.
D) the volley principle.
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A) place theory
B) opponent-process theory
C) frequency theory
D) signal detection theory
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A) the process by which stimulus energies are changed into neural impulses.
B) diminished sensitivity to an unchanging stimulus.
C) the process of organizing and interpreting sensory information.
D) changes in the shape of the lens as it focuses on objects.
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A) adaptation, context, and continuity
B) receiving, transforming, and delivering
C) priming, grouping, and parallel processing
D) signal detection, interposition, and sensory adaptation
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A) perceptual set.
B) absolute threshold.
C) sexual orientation.
D) expectations.
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A) perceptual adaptation.
B) linear perspective.
C) context effects.
D) signal detection.
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