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Which of these is an important consideration when you communicate with the same audience multiple times?


A) Balance of text and graphics
B) Restraint
C) Haptics
D) Technical detail
E) Design and layout consistency

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When a document is short and concise,readers will feel that not enough time was devoted to the writing process.

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Which one of the following is usually included in a typical memo format?


A) The writer's signature
B) A salutation
C) A subject line
D) A complimentary close

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How do poor design decisions affect the readability and the effectiveness of the message?


A) They act as a barrier to communication
B) They establish the tone of the document
C) They add to the consistency of the message
D) They add balance
E) They encourage subjective understanding of the message

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Which of the following is an advantage of using specific pointers instead of words such as "the above mentioned," "the former," and "the latter"?


A) Clarification of sentence structure
B) Elimination of awkward references
C) Replaced camouflaged verbs
D) Parallelism
E) Corrected dangling modifiers

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How do serif and sans serf typefaces differ?


A) Serif typefaces present an informal look,whereas sans serif faces create a formal look
B) Serif typefaces work only below 10 or 12 points; sans serif work at any size
C) Serif typefaces are used for print messages; sans serif are used for digital messages
D) Serif typefaces have small crosslines (serifs) at the ends of each letter stroke; sans serif faces do not
E) Serif typefaces are obsolete in business

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When you're using digital media to write a message,you don't need to worry about grammar,spelling,or clarity.

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The optimum amount of time and effort required for the revision step depends on


A) Whether you've chosen the direct or indirect approach
B) Whether you initiated the message or it was assigned to you
C) The medium you've chosen and the nature of your message
D) Your status in the organization
E) The action you are asking your readers to take

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Which of the following is a concern about delivery methods when a communication contains sensitive information?


A) Time
B) File compression method
C) Convenience
D) Cost
E) Security

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Which of the following is one way to make a document easier to skim and allow the reader to quickly find key ideas?


A) Keep sentence length consistent
B) Use shorter paragraphs
C) Avoid lists and bullets
D) Build a strong narrative
E) Eliminate headings and subheadings

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In what way do informative headings help the reader save time?


A) The reader can gain knowledge of the topic from the headings and subheadings without reading the entire document
B) The reader can identify keywords in the heading and read only sections of interest
C) The parallel construction used in the headings will allow for emphasis of key ideas
D) Informative headings are "mini paragraphs" about key topics
E) Informative headings will invite the audience to read further

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What are word combinations that essentially say the same thing as single words?


A) Redundancies
B) Starters
C) Clarifiers
D) Hedges
E) Nouns

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How does using justified paragraphs change the look of a document?


A) It creates a lighter look in the document
B) It increases the amount of white space along the right margin
C) It is easier to read
D) It looks more formal and less personalized
E) There are fewer gaps between words

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According to your textbook,proofreading is


A) unnecessary for digital communication.
B) the quality inspection stage for a document.
C) a casual scan up and down the page or screen.
D) something you do immediately after finishing a document.

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Why is it important to revise the first draft of your writing?

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Before getting to the design stage,it's ...

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Which of these is an important goal when you are evaluating the content of a message?


A) Verifying that it's easy to identify sources of information
B) Making sure all ideas get the same amount of space
C) Ensuring a good balance of general and specific information
D) Verifying that the message is long enough for corporate guidelines
E) Showing an interesting use of color and contrast

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Briefly explain the difference between descriptive headings and informative headings.

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Whereas descriptive headings do little m...

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In order to do an effective job at proofreading a document,


A) scan each page as quickly as you can.
B) go through the document several times.
C) avoid using a systematic approach.
D) stop the process after you've run the spell-checker.

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Readability indexes measure ________,so they offer a useful reference point for improving your writing.


A) style and syntax
B) sentence length
C) tone of voice
D) proper word usage

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Which of these high-priority items should be double-checked carefully?


A) Jargon
B) Names
C) Indentations
D) Headings
E) Subheadings

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